“Talk to one user…start jumping to a solution. Talk to 5+ users…start understanding the problem.” — Luke Wroblewski
It’s easy to try fixing issues as they arise but frequently that just causes more issues. It’s when you understand the problem that real progress can be made.
Sometimes the first step is backwards to look at the big picture to determine the problem before trying to come up with a solution.
If you want a prime example of an organization who has jumped to solutions before understanding the problem, look no further then the NCAA and how college athletics are governed
Have a great day!