Competition

One of the scariest things for businesses is when all of a sudden new competition comes to town.

Whether it’s a similar business, a multinational company or something in between, when competition comes to town it’s scary.

Some people choose to give up. They assume they can’t compete and close shop.

Other people start with the complaints (“I can’t compete with the big box store because of their buying power” or “I don’t have the money they do so it’s useless to try”).

Other people raise their game and realize that competition only makes them stronger.

The local clothing shop might not be able to compete with WalMart based on price but they can on quality and on customer service.

The local hardware store might not be able to compete with Lowes on selection but they can on expertise and training.

Competition can make you better, or make you quit, it’s truly up to you.

Have a great day!

Lawrence

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