First to market

There is a belief that you need to be first to market. The problem with this belief is…it’s not true.

People say Apple was first to market for tablets with the iPad. That isn’t true. There were tablets before the iPad but Apple was the first one to do it well.

Ford wasn’t the first motor car, they simply were the first company to be able to provide a reliable car at an affordable price.

The reason we might think the biggest in the market was the first is because the first to market didn’t survive. It’s nice to be first to market. It’s much nicer to be the best in the market. Given the choice, go for quality

Have a great day!


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