Anyone can do it

We don’t need to hire photographers anymore because anybody can take a picture with their camera or phone.

We don’t need to use a graphic artist because anybody can purchase Photoshop (or something similar) and create their own graphics.

We don’t need to use professionals anymore because there are so many things that anyone can do themselves.

The problem is, most of us can’t do these things well. I can take a picture but I can’t take one that is good enough. I can create a graphic but I can’t create one that is good enough.

If you are a professional the challenge isn’t being able to create something, it’s being able to differentiate yourself from the amateurs. If you can do that, you still have an extremely valuable skill, if you can’t do that, find something else to do

Have a great day!

Lawrence

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