It’s easy to assume a product or service has a certain value associated with it. For example, a piece of land might be worth $X to one person so they assume that is the worth to everyone. The thing they need to remember is it might have a much higher or much lower value to someone else. If this piece of land is surrounded by land owned by one other person, that other person might find this one piece much more valuable than anyone else.
A software program might have minimal value to one person (because it doesn’t do anything the person needs) but have much greater value to another person who can use it to make more money or to make their life easier.
When looking to sell a service or product it’s important to find the possible buyers who will value the product or service highest
Just something to thing about
Have a great day!