Pricing vs Value

Do you value something more because it costs more?

Is one car better because it costs $75,000 as opposed to another car that only costs $20,000?

Is a name brand drug better than it’s generic alternative because it costs more?

Do you appreciate something you pay more for as opposed to something that was inexpensive or free?

Too often we equate price with value but the truth is they frequently are completely unrelated.

When determining how much you like something, how much you want something or how much you need something, do it based on what it’s worth to you and not the number on the price tag.

Have a great day!

Lawrence

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