Lawrence Fine

When I ask someone a question and they respond by saying “I don’t know” rather than losing respect for them for not knowing the answer, I gain respect for them for being honest enough to admit they don’t know everything.

How many times have you heard someone asked a question and even though you knew they didn’t know the correct answer, they proceeded to give an answer because they were afraid to look “dumb” for not being able to answer the question?

How many times have you been around a “know it all” who will answer any question, regardless of the topic, as if they are the true expert on the subject?

People need to understand it’s better to admit to not knowing something than to pretend to know and be wrong.

One step better than “I don’t know” is “I don’t know but will find out”.

Why don’t more people admit they don’t know it all?

I don’t know

Have a great day!

Lawrence

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One of the mistakes people make is they assume that if someone is a regular customer, they must also be a loyal customer.

A regular customer might do business with with you on a regular basis but it might simply mean they haven’t found a better alternative. If a better alternative appears, this regular customer might never be seen again.

A loyal customer is one who isn’t looking for a better alternative and will stick with you through thick and thin,

A regular customer might use the same attorney for many years but if a new attorney comes to town and offers a better price, they will switch to the new attorney without giving a second thought. A loyal customer will realize the new attorney is available but will also realize they have received great service from their current attorney and not be tempted to leave.

The mistake people make is they take their regular customers for granted because they assume they are loyal customers and when competition appears, they are completely unprepared when these regular customers suddenly leave them. The reason is simply because they assume the regular customers are always loyal customers.

A regular customer can be valuable but a loyal customer is invaluable. Don’t take your regular customers for granted, treat them in a special way and you will start to convert the regulars to loyals

Have a great day!

Lawrence

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Too often we believe something to be true but never bother to test to determine whether it’s our belief or if it’s reality.

An example would be a hotel that raises it’s daily room rates because they believe that will increase revenue. While this might be true, it also might lower revenue (because of less rooms rented). The only way to know if this will work is to test.

The key to testing is you can only test one variable at a time. In the example above, you can’t change the room rate and also change the advertising and know which one caused the change in revenue.

Test by changing one variable at a time and with patience and analysis, you would see remarkable improvement in performance.

Have a great day!

Lawrence

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Frequently we find ourselves in a position where we aren’t sure what to do next and we also feel we are the only ones who feel this way.

The thing to remember is it’s extremely rare for anything to happen that hasn’t happened to someone, somewhere before. Rather than thinking you are dealing with a truly unique situation, it’s bettertalk to others who might have experienced similar situations and learn from their experiences.

Learn from the way other people have done things, use the positives, avoid the negatives and life will be much easier.

Just remember, although you might think your situation is truly unique, the reality is, in most cases, someone else has dealt with something either identical or at least very similar and you can learn from their experiences.

It’s almost never only you, learn from others.

Have a great day!

Lawrence

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