There is a wonderful book titled “The Tipping Point” by Malcolm Gladwell (http://www.gladwell.com/tippingpoint/index.html) which discusses how little things can make a big difference. Rather than try to explain the thought behind the book, I would strongly recommend everyone read this book.
While The Tipping Point discusses how change can happen quite quickly and as a result of what might appear to be a small thing, the opposite would be The Saturation Point
We have all experienced the saturation point. It’s when you are told to do the same thing over and over and finally, you get to the point where you end up NOT doing anything because you got so fed up with hearing it.
As children we all experienced the repeated calling by a parent “clean your room, did you clean your room yet?” You hear it so many times that finally you go out of your way to NOT clean your room.
In a work place, people are repeatedly told how important something is to finish yet somehow they forget to do it. Why is that? It’s because they got to the saturation point.
There are soccer coaches who yell all the time during games. In their mind, they are helping the players on the field but in reality, the players are ignoring them (or even worse, are doing the opposite) because they hit the saturation point
There is a fine line between emphasizing the importance of a matter and crossing the saturation point. The person who is about to cross the saturation point should be able to read the non verbal clues of the recipient but unfortunately, most who cross that point, aren’t aware the possibility exists.
Once you have crossed the saturation point, it’s extremely difficult to reverse yourself. Be patient, be aware and be willing to apologize.
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Have a great day!